NBC Is Offering 'The Winner Is' Viewers A Chance To Win $10,000 during each original episode. When NBC’s new singing competition “The Winner Is” premieres on June 10 (10-11 p.m. ET) viewers on both coasts can go to the show’s official page and enter to win* $10,000 during each original broadcast. Two winners -- one from each time zone (Eastern Standard and Pacific/Mountain Standard) -- will be chosen each week.