By definition, the term ‘noblesse oblige’ means those of high birth, powerful social position, etc., have the moral obligation to act with honor, kindliness, generosity, etc. It’s safe to say many of the folks in Harlan, KY aren’t born of nobility nor do they know what it means. I’m guessing the few who do know or have any inkling of what it means are the ones running things. Avery Markham (Sam Elliott) is one of them.